Giving a face to a global game-changer

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In 2018 our growing reputation within the international sustainable development sector led to us being invited to write and design the first annual report for the Lives and Livelihoods Fund (LLF) – the largest multinational development initiative of its kind in the world.

Brief

The LLF finances projects using lending capital from the IsDB and grants from donor organisations, including the Bill and Melinda Gates Foundation. Running between 2016-2020 the design needed to be culturally neutral, visually uplifting and have a longevity about it.

Solution

The LLF is managed by a relatively small team, so we wrote some of the report as well as editing content to help reduce the pressure on them. With a number of extremely high-profile donors, we understood the need to accommodate all viewpoints in the creation of the report.

As experienced Annual Report project managers, we were able to select the right photography, guide the client in best practice corporate report design in adherence with their brand identity and liaise efficiently with their printer in Saudi Arabia.

Our targeted support throughout 2019 and 2020 saw us consolidate our relationship and working practices to effectively evolve the report and push its content even more. In 2021 we delivered the latest digital versions to an even wider global audience.

Thank you very much Andy, Sally, Clare and all the Blackwood staff who worked on this vital project. During the course of this project, we have learnt a few new things and we look forward to working with you again in the future.

Dr. Waleed Ahmad J. Addas, Head of the Lives and Livelihoods Fund Management Unit

Impact

The LLF’s annual report fulfils a number of aims for the client. They now have a platform that:

  • highlights the projects that the LLF is involved in and the impact it is having
  • gives a face to the LLF
  • raises awareness of its aims
  • and attracts new donors to invest.
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